International registration of a trademark – experts services

What international registration of a trademark is: advantages of registering within the international environment, types and specific features of the systems, and experts services.
International Trademark System
Every successful entrepreneur sooner or later starts thinking about entering the international market. And here he/she comes across the problem of lacking his/her intellectual property protection – a certificate for a trademark (TM) issued by Rospatent (Russian Federal Agency for Intellectual Property, Patents and Trademarks) loses its effect outside the Russian Federation. And the only way to protect your business against fraudsters is the international registration of trademarks.
What any businessman should know
The procedure of the international registration of a trademark is the essential condition for goods export. Based on the trademark a buyer can identify the brand and make its choice.
Moreover, the international registration of a trademark is characterized by a number of advantages and benefits:

· no risk to prohibit application of the mark within the country where the title of protection was issued;

· derivation of additional profit from the transfer of the right to commercially use the designation under franchise or License Agreement;

· the right for losses reimbursement and compensation in case of illegal use of the intellectual property.

It is recommended to initiate the process of fixing the rights for the intellectual property one year or one year and a half before entering the international market.
Types of registration systems and their brief description
Currently, there are several international systems for registering trademarks. Each system has its pluses/minuses and can be suitable for some specific cases and situations.

National System

If you are planning to operate in 1-3 foreign countries, this option will be just perfect for you. The procedure shall be executed in the national office of every jurisdiction in accordance with its regulations and laws. The advantages of this method are obvious:

· the opportunity to refuse from preliminary registering in the native country;
· you can choose any country at your discretion.

However, there are lots of minuses here:

· high cost – the state duties hall be paid several times;
· the language barrier since the records management shall be executed in the language of the country of registration;
· mandatory application to patent agents;
· different terms for considering applications.

Moreover, entrepreneurs will have to prepare applications and sets of documents more than just once.

European System

This system becomes of less demand every year since it provides protection only within the European countries. The procedure itself is identical to that of the national system with its positive and negative aspects.

Madrid System

This system covers more than 120 jurisdictions and is characterized by the following advantages:

· the standard application form;
· single fee payment;
· extension as per the simplified algorithm.

The following can be identified as the minuses of the system:

· requirement to preliminarily register the designation with the native country;
· no unified international certificate.

Each system has its own specific aspects and features, an applicant has no time for these aspects understanding and identifying and therefore faces lots of difficulties. Thus, it is reasonable to apply for professionals assistance.
Why us?
Our team offers services of the international registration of trademarks on the turnkey basis. We can fully take on all the issues and problems arising related this procedure.

We can also offer temporary services:

· we arrange for transfer;
· we can make translation of documents;
· we can collect and prepare all the required papers;
· we maintain correspondence with authorities and so on.

We can make complex and complicated things be clear and easy!